[SERVICE] SEO

SEO services in Denver & Aurora, CO
with published pricing.

Built to compound: 10 to 40 target keywords, on-page optimization and a monthly progress report, plus monthly backlinks and blog articles on Plus and Platinum.

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[01] The problem

Why most Denver SEO doesn't work.

Denver SEO has an incentive problem. A monthly retainer pays the same in month one and month twelve, so the work can taper off while the fee stays flat, and switching providers is harder than staying. The structure rewards a heavy first month more than the same effort later.

The result: most Denver businesses pay $2,000–$5,000/month for SEO and see effectively no results past the first 90 days. A handful of fixes get made, the dashboard looks busy, and the rankings flatline. When the client finally cancels — usually around month nine — the agency moves on and signs a new client with the same playbook.

We built Axon's SEO service around written deliverables: a fixed number of target keywords, on-page optimization, monthly backlinks and articles on higher tiers, and a monthly progress report. Month-to-month, no long-term contract. If it's not working for you, you walk.

[02] Our method

What happens each month.

/01

Onboarding

we collect site access and your target services.

/02

On-page SEO for your 10/20/40 target keywords.

/03

Plus & Platinum

monthly backlinks (DA10+/DA30+, plus in-content links). Plus gets one 500-word blog article, and Platinum gets two 1,000-word articles.

/04

Monthly progress report, relayed by your Axon account manager.

[03] Common mistakes

The five SEO mistakes Denver businesses make.

We see the same patterns across every audit. None of these are obscure — they're just the things that get skipped when SEO is sold as a checkbox instead of a discipline.

/01

Treating SEO like a one-time project

SEO isn't a build-and-ship. It's a compounding asset that needs ongoing investment. Sites that get "optimized once" see a brief lift and then watch competitors climb past them within 12–18 months. Steady monthly investment beats a single big sprint every time.

/02

Targeting keywords with no commercial intent

Most agencies pick keywords by search volume. Wrong move. A keyword with 2,000 monthly searches and no buyer intent is worse than one with 200 searches that converts. Pick target keywords for buyer intent first, volume second.

/03

Publishing thin content to hit a content quota

If your agency is shipping 4 blog posts a month and each one is 600 words on a generic topic, they're pumping content for the look of it. Google's helpful content updates have specifically targeted thin content.

/04

Buying backlinks from networks

Cheap link packages on Fiverr, marketplace PBNs, mass directory submissions — all of it. These look fine for 60–90 days then get devalued or, worse, trigger a manual action. Recovering from a manual action takes 6–12 months.

/05

Ignoring search console

Google Search Console is the single most underused SEO tool. It shows you exactly which queries you're appearing for, where you rank, click-through rates, and pages with technical issues. Most accounts haven't been touched in months.

[04] Pricing

Three tiers. Zero lock-in.

Affordable SEO with published pricing. What's included monthly, by tier.

[Pro]

Pro

$795/mo + $199 setup (one-time)
  • On-page SEO optimization
  • 10 target keywords
  • Monthly performance report
Book a free call →
[Plus]

Plus

$1,195/mo + $199 setup (one-time)
  • Everything in Pro, plus:
  • 20 target keywords
  • 10 backlinks (DA10+) per month
  • 13 in-content backlinks per month
  • 1 blog article (500 words)
Book a free call →
[Platinum]

Platinum

$1,695/mo + $199 setup (one-time)
  • Everything in Plus, plus:
  • 40 target keywords
  • 15 backlinks (DA30+) per month
  • 23 in-content backlinks per month
  • 2 blog articles (1,000 words each)
Book a free call →

Month-to-month. Cancel with 30 days' written notice by email. See all services and bundles →

[SERVICE AREA]

Denver-anchored. U.S.-wide capability.

We're based in Aurora and have a particular focus on Denver-area businesses. The service is delivered remotely and runs the same wherever you are: we handle onboarding, account management and billing, and you receive the progress reports included in your tier.

If you're outside Colorado and want this work done, we'd be happy to talk — Book a free 30-minute call.

[FAQ] SEO

Common questions.

Honest answer: 60–90 days for early movement, 4–6 months for substantial organic ranking gains on competitive Denver keywords, and 12+ months for ranking on hyper-competitive head terms in saturated verticals. You get a monthly progress report so you can see the work happening even before the rankings move.
Yes, on Plus and Platinum: 10 DA10+ backlinks plus 13 in-content backlinks a month on Plus, and 15 DA30+ backlinks plus 23 in-content backlinks on Platinum. Pro does not include backlinks. Need more? See our standalone Backlink Building service.
No. Anyone guaranteeing top-3 rankings is either lying or planning to use spam tactics that will hurt you long-term. What we commit to: the deliverables listed for your tier, a monthly progress report, and the right to cancel month-to-month with 30 days' notice. If the rankings don't move, you don't have to keep paying. You can cancel month-to-month with 30 days' notice.
Our SEO tiers focus on your website. For local visibility, pair SEO with Google Business Profile management or Listings management (or the Local Booster Kit). If local SEO is your primary need (and you don't need site-wide content/link work), our standalone Local SEO service or GBP Management is probably the right fit.
We optimize on any platform, including Wix and Squarespace; we don't build or migrate websites.
Sometimes. SEO has a long payback window — typically 4–6 months minimum before you're seeing organic leads convert. If you have less than 6 months of runway or you need leads this quarter, paid ads or direct outreach are usually a better starting point. SEO becomes worth it when you can afford to invest in a 6–12 month asset, not when you need next month's pipeline.

Looking at other services? Google Ads Management · Meta Ads Management · Local SEO Services · GBP Management

[NEXT STEP]

Ready to make your SEO work?

Free 30-minute call — we'll review your current setup, tell you what's working, what's broken, and what we'd fix first. No slide deck, no pitch.

Book a free 30-minute call See services & pricing